Why ABA?

Networking is ubiquitous. No doubt most people have experienced some form of networking and may even be in multiple groups. Being an educated consumer and knowing what effective networking feels like is imperative. Networking is time consuming, and it is important to be spending time and money knowing that you are in the right place. Placing a value on developing relationships that may last a lifetime may sound unnecessary but if you believe that less is more, and the quality and caliber of the people is most important to you then ABA is for you. Your personal and professional development is an integral part of your networking activities. They complement each other.

Cultivating Superior Resources and Connections for Over 3 Decades

ABA Councils provide you with an in-the-field support system that cultivates new connections, new communities, and new customers while increasing many more opportunities. Tapping into ABA resources can be the most impactful, important, and successful decision you make in your lifetime. Without a solid long-term strategy for your networking activities the process often becomes arduous and frustrating. ABA helps you realize, actualize and benefit while helping you develop the resources you need to increase closing rates through a more pleasant and effective means.

How We Help

ABA Council members are not selling each other. While many do business with each other it is when members see the value of another that they engage. Networking is not selling. It is in the sharing of general business intelligence, introductions to prospects or referral sources, and industry information that opportunities reveal themselves. ABA’s spirit is comfortable, reliable, and trusting while in a non-competitive atmosphere. Non-competitive means that there is only one company representing anyone-business category unless there are small overlaps, and all parties agree to work together in a cooperative way. Once your business category is secured, you’ve got an edge over your competition.

Exclusive and Non-Competitive Business-To-Business Networking

Often there is already a need for your product or service. And closing rates on qualified referrals are great! Don’t consider referrals as pleasant things that “just happen,” like business serendipities. Make referral marketing (“relationship marketing”) a part of your marketing strategy. Qualified introductions, leads and referrals can be the norm for your business by becoming a member of ABA!